The City of Prescott tourism and destination marketing team is encouraging visitors to stay longer and experience more. A new strategy was outlined in detail to business and community members during a Tourism Department meeting at Tis Gallery on June 22. City of Prescott Community Outreach Manager John Heiney explained that developing the strategic plan began more than three years ago. “We used data gathered from local and regional surveys and from one-on-one interviews as the basis for … [Read more...] about Longer Stays Promoted to Experience Prescott
