There are many ways to sell your business and it is important to have a creative team to help you structure the transaction.
Key Steps Before the Sale
Selling a business requires a lot of planning. As you begin the process, it’s important to focus on the step you’re in and the long-term objective. Otherwise, you may end up making short-term decisions that go against your ultimate plan. Here’s an overview of the process and post-sale considerations.
Get Organized, Know Your Numbers
The first step is to get your business financials in order. Clean up your books, prepare financial statements and projections, and compile key metrics for your industry. Understand the numbers. What is the financial position of the business? Are there outstanding liabilities? What is the relative growth in gross sales and net income? What is the number of customers? What is the business’s relative size? How does it align with your forward projections? You must be able to answer and justify the question: Why would a buyer want to buy this business?
Again, this is why it’s best to start as early as possible, so you have time to make adjustments. Perhaps you use cash to refinance, pay down debt or cash out minority shareholders. Even if you don’t need to make any substantive changes, messy or incomplete books can kill the deal before it even gets started.
Gather Your Team of Advisors
When selling a business, having a team of trusted advisors around you is crucial. Here’s why: Chances are you haven’t sold a business before and likely won’t again. We don’t know what we don’t know and you only have one shot to get this right.
In planning for the sale, get your team of business and personal advisors in place ahead of time. Your business advisory team may consist of a business broker/investment banker, valuation expert, accountant, tax advisor and transaction/M&A attorney. On the personal side, your financial advisor, estate planning attorney and CPA/tax advisor should be involved throughout the process.
There’s a lot of complexity to consider: structure of the deal, ways to retain key employees, tax planning, cash flow planning post-close, etc., so it’s very important to work with a team of specialists that can help you navigate your options. Many sellers of a business will carry a portion of the sale via a promissory note to help the buyer finance the purchase. Are you willing and able to do so?
What is Your Business Worth?
Understand the real-world value of your business in the current market by working with a valuation expert, business broker or investment banker. When wondering how to sell your business, ask what buyers would be willing to pay today. There are general rules of thumb and industry standards that can give you a general idea of value, but every business is unique and there are many factors that must be considered when determining real value. A good advisor can help you strengthen the components of your business that will add to its ultimate sale value.
Define Your Goals, Financial Needs
Before going too far down the path of exploring all the ways to sell your business, first consider your goals for the transaction. Do you want to sell 100% of the company at closing and walk away with the cash? Do you want to pass the business to family members or employees? Are you willing to keep working for three to five years after selling all or a portion of the business? How important is it that the brand continue? What are your cash needs?
There are many ways to sell your business and it is important to have a creative team to help you structure the transaction. But there’s no sense in spending time on options that don’t align with your objectives or financial needs. So, before getting enmeshed in a complex deal structure and attempting tax-minimization strategies, take stock of your wants and needs.
As a business owner, your focus has been on running and growing the company. When selling your business, it’s imperative to take steps to plan for your personal financial future and to utilize the right expertise to help you ensure the highest value for your business. QCBN
By Nick Malouff
Nick Malouff, CEO and owner of BHGRE BloomTree Realty, specializes in commercial and business sales. To contact Nick, call 928-925-2023.